Instant SEO Boosting Strategies

 

Have you ever wondered how a page or a website comes first as a result whenever we search something on google? This is exactly what we learn in SEO. But, what is SEO? What is the best instant SEO boosting strategies to drive traffic to your website?

As usual, Wikipedia does a poor job at explaining: Search engine optimization (SEO) is the process of affecting the online visibility of a website or a web page in a web search’s engine unpaid results — often referred to as “natural”, “organic”, or “earned” results.

I want a definition that I can understand and remember! Here’s one:

Search Engine Optimization refers to the process of optimizing a website/webpage in a way that it appears first on the search engine’s result page. We can do optimizing in the form of image building, link sharing, keyword researching, etc.

In SEO, there is no shortage of practices to be followed for optimization, however, those practices should be in line with the search engine’s ranking algorithms. (In our case Google, since we all use it so frequently)

Today, I will share some influential ways of increasing traffic for your webpage from an SEO point of view.

You can also read: How to Improve the SEO Ranking on Your Website?

 

Instant SEO boosting strategies to drive traffic to your website

High-Quality content

Start thinking of yourself as a user and not a marketer. How would you want your content to be? Some unnecessary diverted crap or good quality, user-friendly content satisfying your search query? Obviously the latter one. Right?

This is what every marketer should aim for. He should put himself in the shoes of a user and accordingly design the content. The content should be so engaging that it should create a long-lasting impression in the minds of the user. Below are some useful strategies for building quality content:

  • Write about something that people care about.
  • Add personalization and relatable examples for easy understanding.
  • Try to use as simple as a possible language.
  • Write in an out of the box manner.

 

Optimize Your Website Content

This is the foundation of the system and one of the most important instant SEO boosting strategies to drive traffic to your website. If you want to truly increase website traffic, you first need to make sure your website content is optimized. Otherwise, the traffic will fleet and only temporary.

 

Keyword research

Keywords are the words that define your content i.e. what your content is about. Keywords play a major role in the process of optimization. It is more of a do or die situation.

Whatever user searches should exactly match with your page title/heading, so as to at least have time to showcase your content inside the webpage. You must wonder how is it possible? I would say everything is possible especially when talking about this century. There are various tools that help you in getting a perfect keyword like google keyword planning, keyword trends, uber suggest, etc. These tools do an amazing job by providing the statistics of what words people use for searching, what is the search volume of a particular keyword etc and helps in choosing a go-to keyword for the blog.

 

Images

Images, when used with care, enhances the overall outlook and understanding of the content much faster than texts.

Now compare this with: “website designing follows three major steps. These steps include optimizing SEO for ranking purpose, after optimizing comes the designing part. It should be designed in a way that it grabs the attention of crawlers and users and then comes the building a solid infrastructure part to create a long-lasting impression.”

Was the image appealing and easy to understand or text? The image.

However, one needs to note that, stuffing of images for the sake of it also doesn’t work because that leads to quality deterioration of the content. So, there should be a balance of both- Quality content with Quality images.

 

Using Social Media

Once your website is prepared for more traffic, you must start driving traffic to it! You’ll discover how to do this with the unique social media strategies we’ll outline.

Simply being active, sharing blogs constantly on relevant topics also helps you in driving traffic but the platforms you are considering for sharing should be authoritative. Some advisable platforms to use are Quora, SlideShare, bloggers, etc

 

Content Outreach & Guest Posting

Social media is only one part of the puzzle. You must also get your content in front of new audiences. You’ll discover how to do this (even if you don’t have hours of extra time to write guest posts after guest posts).

Guest posting is basically the practice of sharing your post to another website so as to build relationships, exposure, authority, and links. Guest posting helps in establishing a relationship with the blogger hosting your post, taps into their audience for additional exposure, and helps you gain traffic for your website

 

Create a System that Allows You to Get Recurring Traffic

Over-reliance on search engines or social media for traffic can backfire. Sites lose entire search rankings, and consequently traffic, overnight. Social media algorithms change, too. With the right system, however, you are in control of your traffic and can command it at will. This section teaches you how to get recurring traffic at will.

 

Use Long-Tail Keywords to Increase Traffic

Long-tail keywords are keywords phrases that are less competitive but account for most web searches. Tools like SERP Empire have the power to drive tons of traffic and rank high on a search engine result page (SERP) thanks to these type of keywords. So carry out keyword reach to find long-tail keywords relevant to your topic and merge them into your content. Also, use them to optimize and update your old posts to boost SEO and organic traffic. The result will amaze you.

 

Repackage & Repurpose Your Content

A single piece of content can be repurposed into a dozen different pieces, and distributed to a dozen different channels, instantly increasing your reach by 12 times.

 

Focus on long-term view

Things take time to work. To build traffic, you should not map your website in a way for temporary satisfaction that a user visits your website for only one time or so. The goal should be to build an audience base that will get compounded now and then and will never go away.

 

Constructing Mobile-friendly sites

The above points are useless if you are targeting just one section of people- those who use desktop. For mass reach, you have to think big. Today, 63.4% of people browse through mobile phones. So, it is like not targeting more than half of the audience.

To have a mass reach, you need to take into account all users and therefore, building a mobile-friendly website in this sense is a must.

Along with these ways, constantly reviewing your’s as well as your competitor’s blogs/sites and updating accordingly helps in going a long way. And ultimately, researching user’s needs and demands and providing them what they need is the key to attracting traffic and increase ranking.

 

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